Data Protection Policy

Rolex respects your privacy and is committed to protecting your personal data.

This privacy policy informs you about how we process your personal data when you visit our site www.rolexgrandslam.com (regardless of the location from which you connect) or when you interact through this site with Rolex or a Rolex affiliate, about your privacy rights and the protection offered to you by applicable law.

In this privacy policy, the terms "Rolex", "we", "our" or "us" refer to:

ROLEX SA
3-5-7 rue François-Dussaud
1211 Geneva 26
Switzerland
Swiss Company number:
CH-660.0.012.920-4

ROLEX SA is the data controller of the personal data collected through this website.

We have appointed a personal data supervisor who is responsible for handling matters related to this privacy policy. If you have any questions regarding the privacy policy, and in particular if you wish to exercise your rights, please contact the personal data controller at the following contact details.

Rolex SA

Postal address: 3-5-7, rue François-Dussaud, 1211 Geneva 26, Switzerland
Phone number: +4122 302 22 00
Email address: privacy@rolex.com

ROLEX SA will only respond to requests related to data protection. We kindly ask you to communicate in English or French.

You also have the right to file a complaint at any time with the supervisory authority of the appropriate jurisdiction.

Personal data refers to any information about an individual that allows for their identification.

They do not include data whose identifiers have been removed (anonymous data).

We may collect, use, store and transfer different types of data about you. We have grouped them as follows:

• Identity data, which include first name, maiden name, last name, username or any similar identifier, marital status, title, date of birth and gender.
• Contact data, which include postal address, email address and phone numbers.
• Technical data, which include your Internet Protocol (IP) address, your login data, browser type and version, your time zone and location, browser plug-in types and versions, your platform and operating system, and the technologies on the devices you use to access the website.
• Usage data, which include information about how you use our website.
• Marketing and communication data, which include your preferences regarding receiving marketing messages from us and from third parties and your communication preferences.

We do not collect special categories of personal data about you (which include details about your origins, your religious or philosophical beliefs, your sexual life, your sexual orientation, your political opinions, your union membership, your health, and genetic and biometric data). We also do not collect information about criminal convictions or offenses.

We collect your personal data through various means, including:

Direct interactions.
You may provide us with your identity, contact details as well as your marketing and communication preferences by filling out forms or corresponding with us via mail, phone, email, or otherwise.

Automated technologies or interactions.
When you use our website, we automatically collect technical data about your equipment, activity, and browsing patterns. We collect this personal data using cookies, server log files, and similar technologies. Please see our cookie policy for more information.

Third parties.
We receive personal data about you sent by third parties, as defined below:

• Analytical solutions from the following companies:
  • Adobe Analytics, based in Ireland
  • Content Square, based in France

Below, we present a description of the ways in which we plan to use your personal data through your consent or in accordance with applicable legal rules.

Please contact us if you would like more information about the specific legal basis on which we rely to process your personal data when multiple foundations have been indicated in the table below.

We will only use your personal data for the purposes for which we collected it, unless we reasonably believe it is needed for another reason compatible with the initial motif.

If you would like an explanation of how the processing for a new motif is compatible with the initial motif, please contact us.

Please note that we may process your personal data without your knowledge and without your consent in accordance with the above rules, if it is required or permitted by law.

We will only retain your personal data for as long as reasonably necessary to pursue the motifs for which we collected it, including for the purposes of fulfilling legal, regulatory, tax, accounting, or reporting obligations.

We may retain your personal data for a longer period in case of a claim or if we reasonably believe there is a possibility of litigation concerning our relationship with you.

To determine the appropriate retention period for your personal data, we take into account the quality, nature, and sensitivity of the data, the potential risk of harm caused by unauthorized use or disclosure of your personal data, the motifs for which we process your personal data, and the possibility of pursuing these motifs through other means, and legal, regulatory, tax, accounting, or other obligations.

The details of the retention periods applicable to the different aspects of your personal data are presented in the table above.

You can ask us or third parties to stop sending you marketing messages at any time by using, if applicable, the link provided for this purpose in the marketing messages sent to you or by contacting us.

If you choose to no longer receive these marketing messages, this choice will not apply to the personal data you have provided to us for other purposes.

We may share your personal data with internal or external third parties to achieve the purposes for which the data is collected.

We require all third parties to guarantee, in all circumstances, the security of your personal data and to process it in accordance with applicable law. We do not authorize our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified motifs and in accordance with our instructions.

We share your personal data within the Rolex group of companies. This may involve transferring your data outside the European Economic Area (EEA) or Switzerland.

Some of our external third parties are established outside the EEA or Switzerland, so the processing of your personal data will involve a transfer outside the EEA or Switzerland.

Whenever we transfer your personal data outside the EEA or Switzerland, we ensure a similar level of protection by implementing at least one of the following safeguards:

• We will transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the Federal Data Protection and Information Commissioner and the European Commission, comparable to Switzerland.
• When we use certain service providers, we may use standard contractual clauses approved by the European Commission which ensure an adequate level of protection for personal data. We may take additional measures as necessary.

Please contact us if you would like more information about the specific mechanism we use to transfer your personal data outside the EEA.

We have put in place appropriate security measures to prevent accidental loss, unauthorized use or access, and any modification or disclosure of your personal data. In addition, we limit access to your personal data to employees, agents, contractors, and other third parties who need to know for professional purposes. These third parties will only process your personal data according to our instructions and are subject to a confidentiality obligation.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any competent authority of a breach when required by law.

You can configure your browser to refuse all or some cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please click here: link 

This website may contain links to third-party websites, plug-ins, and applications. Clicking on these links or enabling these connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy policy. When you leave our website, we recommend that you read the privacy policy of every website you visit.

Under certain circumstances, under applicable data protection law, you have the following rights regarding your personal data:

• Request access to your personal data (“data subject access request”). This allows you to receive a copy of the personal data we hold about you and check that we are lawfully processing it.
• Request rectification of the personal data we hold about you. This allows you to have any incomplete or inaccurate data we hold about you corrected, although we may need to verify the accuracy of the new data you provide to us.
• Request erasure of your personal data. This allows you to ask us to delete or remove personal data where there is no valid reason for us to continue processing it. You also have the right to ask us to delete or remove your personal data where you have exercised your right to object to processing (see below), where we have processed your information unlawfully, or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your erasure request for specific legal reasons which will be notified to you, if applicable, at the time of your request.
• Object to processing of your personal data where we rely on a legitimate interest (or that of a third party) and there is something about your particular situation that makes you object to processing on this ground as you feel it impacts your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have a compelling legitimate ground to process your information which overrides your rights and freedoms.
• Request restriction of processing of your personal data. This allows you to ask us to suspend the processing of your personal data in the following scenarios:
  • If you want us to establish the data’s accuracy.
  • Where our use of the data is unlawful but you do not want us to erase it.
  • Where you need us to hold the data even if we no longer need it as you need it to establish, exercise, or defend legal claims.
  • If you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
• Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
• Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the legality of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above, please contact the data controller.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is manifestly unfounded, repetitive, or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally, it may take us longer than a month if your request is particularly complex or you have made several requests. In this case, we will keep you updated on the progress of your request.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

For any questions or concerns regarding this Policy, our privacy practices, or your dealings with Rolex, please contact Rolex in writing or by phone:

ROLEX SA
Rue François-Dussaud, 3-5-7
1211 Genève 26 – Suisse
+41 22 302 22 00

E-mail : privacy@rolex.com

ROLEX SA will only respond to data protection inquiries. We appreciate it if you communicate in English or French.

Date of update : december 2^sd 2024